A submarine dive into the depths of the sea amidst the sands of Saudi Arabia?
This is what the interactive attraction Into The Deep promises, which the Quebec company Triotech designed for a Saudi amusement park.
In industry jargon, they are called dark rides, or ghost trains in France: a mix of roller coasters, special effects and immersive video games.
With Into the Deep, “we sold the largest dark ride in our history, 26,000 sq. ft., or more than 2,400 m2,” says Ernest Yale, founding president of Triotech.
The rail vehicles travel through winding tunnels where images and videos are projected into which passengers, wearing 3D glasses, immerse themselves. Using a controller, they can interact with underwater creatures.
“Basically, you find yourself in a giant video game, outside the house,” describes Ernest Yale.
Home nuance is important. He has given himself the mission of extracting young and old from their solitary video games, in the depths of their basements, to bring the whole family to the surface in a fun group activity.
The Into The Deep attraction is built at Qiddiya Investment Company’s (QIC) massive Six Flags Qiddiya City theme park, the first Six Flags licensed park outside of North America.
“We made a montage in Montreal of part of the attraction,” says Ernest Yale. It’s going to be magnificent. The colors, the graphics: it’s something unique, on a level that we’ve never reached before. »
The ride is scheduled to launch in 2025.
“It required seven to eight visits to Saudi Arabia from me and the sales team,” informs the entrepreneur. I’ve been going there three times a year for three years. »
Another contract has been signed in the Saudi kingdom for an attraction based on the Transformers license. Others are currently being negotiated.
If there is no sand in the gear, “I think we are going to have several years of work in Saudi Arabia,” he says.
“We are not very well known in Quebec, 98% of our activities are done abroad,” notes Ernest Yale.
“We work in Japan, China, Southeast Asia, we’re in Indonesia, Bali, we’re in Middle Eastern countries, we’re in Europe. I’m leaving for Brazil in 10 days. »
Yet he has just returned from a 27-day trip that first took him to Bangkok for a trade fair. He extended it to seven countries in Central Asia and concluded it in Dubai to meet some clients.
“I met people in Uzbekistan, whom I had never visited, for future projects,” slips the traveler.
The discreet Quebec company has installed more than 3,000 attractions in 65 countries.
“It is estimated that 985 million people have experienced a Triotech attraction all over the world,” says its president.
Triotech employs around a hundred people in Montreal, where it has its management, marketing and design teams, and another hundred in its Joliette facilities, where its modules are assembled and tested before being shipped.
Lussier has its back: the major insurance brokerage firm for individuals and businesses has announced the acquisition of the acciSST Group, specializing in occupational health and safety and compensation. Lussier thus increases its expertise in remuneration, occupational health and safety and mutual prevention. The transaction “allows us to ensure the sustainability of our operations and to offer diversified services to our customers by allowing them to benefit from the company’s global offering,” said the president of the acciSST Group, Éric Gagné, via press release. Founded in 1999, Groupe acciSST, a family business in Quebec, has 42 employees. These join the 700 people Lussier already employs in its network of 21 branches in Quebec. Lussier has its origins in the insurance brokerage firm founded by Dolard Lussier in 1915.
It’s a return to his land. The Richer Group, a family business specializing in turf, seeds and landscaping, has opened a new branch in Lévis. With this establishment in Saint-Nicolas (more precisely), the growing lawn specialist is returning to its roots. The company was founded in 1962 by Jean-Guy Richer in the Quebec region. Shortly after its merger with Pelouses Boulet in 1995, the Richer Group concentrated its activities in the greater Montreal area. With this return to its roots, the company now has seven branches in Quebec. “As the third generation of the family business, we are very proud to be able to continue to grow it,” commented Julien Richer, general manager, in a press release.
The young shoot is aimed at those who don’t have a green thumb. Neosol offers a ready-to-use box that includes the organic ingredients and recipe for a beautiful lawn that will make the entire neighborhood green with envy. “I like to compare the Neosol box to the popular ready-to-cook boxes that simplify your daily routine by providing you with all the ingredients and the recipe to follow, step by step,” explains Yannick Martel, co-founder of Neosol, in his communicated. The concept “aims to simplify the lawn maintenance routine, especially for new generations of landowners.” On the online platform Neosol, these budding homeowners describe their lawn according to three criteria: the degrees of density, greenery and weeds. The platform concocts the ideal dressing for said lawn, the ingredients of which are gathered and packaged with the appropriate instructions. The turnkey box is delivered to your home free of charge. The idea for Neosol came from the minds of the founders of Bionaissance, a company specializing in professional lawn maintenance services. The concept, which seems to have pulled the rug out from under the competition, is unique in Canada, the company maintains, until proven otherwise.
The Kozy chain of decoration stores will soon have 15 branches. Two new establishments will open their doors in Saint-Hyacinthe and Drummondville by the end of July.