Tag: Digital advertising
AI-Generated Toys ‘R’ Us Ad: Fear and Fascination Explained
Toys "R" Us, the iconic toy retailer, is making a comeback in a way that combines nostalgia with cutting-edge technology. By partnering with creative...
Comscore Tackles Measurement of In-Game Ads With Expanded Anzu Pact
Comscore has announced an expanded partnership with Anzu, a company specializing in in-game advertising. This partnership aims to provide advertisers with more detailed measurement...
GroupM predicts more than two-thirds of ad revenue will be ‘AI-enabled’ in 2024
GroupM, the media investment arm of WPP, has adjusted its predictions for the role of artificial intelligence in the advertising industry. The organization now...
BREAKING NEWS
Lara Trump Withdraws from Marco Rubio’s Senate Seat Consideration
Lara Trump Withdraws from Marco Rubio's Senate Seat ConsiderationLara Trump, President-elect Trump’s daughter-in-law, announced on Saturday that she is removing herself from consideration for...
