Tag: Sponsorship deals
The High Cost of Inflation for US Olympians: Challenges and Impact
Olympic athletes in the United States are facing financial challenges due to rising inflation. Since 2021, consumer prices in the U.S. have increased by 20%, putting a strain on the finances of many athletes...
Liverpool returns to the U.S. after 5 years: Who Benefits?
Liverpool has returned to the U.S. after a five-year absence, marking the start of their pre-season tour. The new head coach, Arne Slot, is leading the team as they prepare for the upcoming season....
NHL team sponsorship revenues rise 10% to surpass US$1.4bn – SportsPro
NHL Sponsorship Revenues Surge to Record HighsNational Hockey League (NHL) teams have reported a significant increase in sponsorship revenue, surpassing a record-breaking US$1.4 billion for the 2023/24 season. This marks a ten per cent...