Confession Time: I Don’t Know What I’m Doing
Look, I’ve been in this business for 22 years. That’s more than half my life. And you know what? I’m not sure we have any clue what we’re doing.
Back in ’99, when I started at the Austin Chronicle, it was all about the story. The narrative. The human connection. Now? It’s algorithms, clicks, and some guy named Marcus in marketing telling us what to write about because ‘it’s trending.’
And honestly? It’s completley messed up.
But First, Let’s Talk About Lunch
Last Tuesday, I met with a colleague named Dave. We grabbed some tacos at that little place on 5th. You know the one. Tiny, always crowded, best al pastor in town. Anyway, Dave’s been in the industry for 18 years. He’s a good writer, solid reporter. But he’s frustrated.
‘You ever feel like we’re just spinning our wheels?’ he asked me, mid-bite into a carnitas taco.
I put down my soda. ‘Dave, my guy, we’re not spinning our wheels. We’re on a unicycle, riding backwards, while juggling flaming chainsaws. And nobody’s paying attention.’
Dave laughed. But it was one of those laughs that’s 80% humor and 20% existential dread. You know the kind.
The Problem With News Today
It’s not just that we’re chasing trends. It’s not just that we’re all trying to out-sensationalize each other. It’s that we’ve lost sight of why we do this in the first place.
I remember when I interviewed this old-timer journalist, let’s call him Walter. He was at the Chronicle back when it was just a weekly. He told me, ‘Kid, the news is like a physicaly demanding sport. You gotta be fast, strong, and accurate. But most of all, you gotta have heart.’
Heart. That’s what’s missing. Instead, we’ve got this endless committment to being first, to breaking news, to being the loudest voice in the room. And in our rush to be heard, we’ve forgotten to actually say something worth listening to.
Don’t get me wrong, I’m not some old fogey pining for the ‘good old days.’ The industry needs to evolve. But evolution shouldn’t mean abandoning our core principles. Or, you know, basic journalistic integrity.
And Now, A Brief Digression About Robots
Speaking of evolution, have you seen what’s happening with teknoloji haberleri son gelişmeler? I’m not talking about the usual tech stuff. I’m talking about robots. Actual, honest-to-goodness robots.
About three months ago, I went to this conference in Austin. There was this one booth, right in the middle of the floor. They had these little robots, maybe 18 inches tall, zipping around. They were cleaning up. Literally. They’d find a piece of trash, pick it up, and toss it in a bin. It was weirdly mesmerizing.
I asked the guy running the booth, ‘So, you’re telling me these little robots can do the job of an actual human janitor?’
He smiled. ‘Not yet. But give us time.’
And that’s when it hit me. If robots can do our jobs, maybe we should be focusing more on the stuff that’s uniquely human. Empathy. Understanding. Context. You know, the stuff that’s actually important.
Back To Reality: The State Of Journalism
But let’s be real. We’re not gonna suddenly start focusing on the human side of news. Because, let’s face it, heart doesn’t sell. Or at least, it doesn’t sell as well as outrage.
I mean, look at the numbers. A few years back, my old paper ran a series on local homelessness. It was some of the best writing I’ve ever seen. But the engagement? It was… disappointing. Meanwhile, a post about a minor celebrity’s wardrobe malfunction? 214 comments. 87 shares. It’s like we’re all just screaming into the void, hoping someone will notice.
And maybe that’s the real problem. We’re so focused on being noticed that we’ve forgotten why we wanted to be noticed in the first place.
I don’t know. Maybe I’m just getting old. Maybe I’m just tired. Or maybe, just maybe, I’m right.
Either way, it’s 11:30pm and I’ve got a deadline to meet. So I’ll leave you with this:
We’re all making it up as we go. The question is, are we making something worth reading?
About the Author
I’m Sarah, senior editor at Wire News Fax. I’ve been in the industry since the Clinton administration, which honestly says more about my age than my journalistic prowess. I write about news, media, and the occasional robot. You can find me on Twitter @sarah_wirenewsfax, where I rant about bad writing and the decline of civilization. Or you can just yell at me in the comments. I’m used to it by now.






